The Engine Room

An inside look at our latest projects
Circle B Diecast Delivers Real Value to NASCAR Fans with Power Hour

A key challenge for brands today is the constant balance between new marketing needs (like social media and content creation) and meeting the existing needs of your customer base (service,...

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Creating Custom Content That Stands On Its Own

  North Carolina’s Moonshine & Motorsports Trail https://www.youtube.com/watch?v=4gj2vKuIPTk Sponsored content with influencers and creators is one of the most effective forms of advertising today. It combines authenticity and a highly...

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Moonshine and Motorsports Trail and JD Motorsports partner to take on Charlotte Motor Speedway

Raleigh, N.C. - JD Motorsports and the North Carolina Department of Natural and Cultural Resources have teamed up to bring awareness to North Carolina’s Moonshine and Motorsports Trail. Moonshine and...

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Popular Motorsports Content Creators to Partner with Live Fast Motorsports at Darlington

  Mooresville, NC – Live Fast Motorsports announced today that The Daily Downforce and popular YouTube channel Out of the Groove will serve as the primary partners for B.J. McLeod...

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A.E. Engine Launches The Daily Downforce

    Last year, A.E. Engine and Out of the Groove began working on the next incarnation of the Weekly Viewer’s Guide. The end result of those talks was launched...

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Out Now: Official NASCAR 75th Anniversary Commemorative Magazine

  A.E. Engine, the publisher of NASCAR Pole Position magazine, started shipping its officially-licensed magazine commemorating the 75th Anniversary of NASCAR.  The NASCAR 75th Anniversary commemorative magazine is full-size, 196...

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Northern Tool + Equipment Turns to A.E. Engine to create a consumer contest

    Northern Tool + Equipment Klutch Helmet Design Sweepstakes Contest link: https://northerntoolandequipment.kickoffpages.com/ Legendary painter, Dave Perewitz, was commissioned to create three unique, custom-painted Klutch Welding Helmets for Northern Tool...

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Eric Estepp’s Out of the Groove Will Run as Primary Sponsor For First Time Ever at Phoenix

For the first time ever, Eric Estepp’s Out of the Groove, a YouTube community of nearly 200,000 NASCAR fans, will be the primary sponsor on JD Motorsports / Brennan Poole...

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Key Takeaways from Groovy Hollow 2

The Legend of Groovy Hollow is our annual Halloween-themed charity iRacing event. The event benefits Extra Life, a Children’s Miracle Network charity. This was Groovy Hollow’s second year in action,...

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Bayley Currey The Pink Stuff NASCAR Driver Partnership
JD Motorsports Welcomes The Pink Stuff to the ROVAL at Charlotte Motor Speedway

GAFFNEY, SC – A new JD Motorsports partner is ready to help paint the ROVAL at Charlotte Motor Speedway pink. JD Motorsports proudly announced today their new partnership with The...

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