Events

We call our event activation plan “Getting it in the Hands of the Fans.” A.E. Engine events are executed to present and distribute our clients’ products to sports fans. Our multi-track NASCAR activation program has become an annual tradition while our high school campus events have touched more than 1.5 million football fans since its inception. A.E. Engine delivers a customized event activation experience that connects our clients with our audience – one set of hands at time.

Key Takeaways from Groovy Hollow 2

The Legend of Groovy Hollow is our annual Halloween-themed charity iRacing event. The event benefits Extra Life, a Children’s Miracle Network charity. This was Groovy Hollow’s second year in action,...

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Goodyear and ROXOR teamed up with NASCAR Pole Position and Eric Estepp’s Out of the Groove

Goodyear and ROXOR teamed up with NASCAR Pole Position and Eric Estepp’s Out of the Groove to put on a full-spectrum weekend of content marketing and activations at the Darlington...

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Bayley Currey’s No. 4 Prepared to Drop the Square Hammer with Grammy Award Winning Metal Band Ghost at Phoenix

JD Motorsports proudly announces their new partnership with Grammy Award winning metal band Ghost. The Loma Vista Recordings artists will be the primary sponsor for Bayley Currey’s No. 4 Ghost Chevrolet at...

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Reach & Engagement: The Metric Success of the Legend of Groovy Hollow

https://www.youtube.com/watch?v=nso7KuS94tc The Legend of Groovy Hollow was a Halloween-themed iRacing esports event created, concepted and executed by A.E. Engine and Out of the Groove to benefit Extra Life, a Children’s...

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A.E. Engine and Out of the Groove Team Up to Uncover the “Legend of Groovy Hollow”

A.E. Engine and Out of the Groove are proud to announce their partnership on the Legend of Groovy Hollow. Coming to Out of the Groove’s YouTube channel on October 27,...

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Jordan Anderson’s Race to Freedom II Truck: Best of Social Media

Jordan Anderson's Race to Freedom II Truck Created Tons of Engagement on Social Media!

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eSports Pickup Throwdown iRacing Truck Series
A.E. Engine Partners with IceBox for Pickup Throwdown Esports Race Development

A.E. Engine partnered with IceBox to create the Pickup Throwdown iRacing Truck Series

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Distribution Leads Content: Design Your Campaign to Maximize Strengths

Print and Digital aren't in competition with each other, they are at their most effective when working together in your marketing campaign.

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How You Can Turn NASCAR Fans Into Super Happy NASCAR Fans

The ROAR! / Pole Position magazine track sampling tour visited Pocono Raceway this summer.

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FNF Campus Tours

The FNF Campus Tour brings fun, games, prizes and giveaways to local high school football fans. This is a great opportunity for partner schools to provide their fans with a...

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