A.E. Engine announced the launch of a new, dramatically improved digital platform for its FUEL Sports series. A.E. Engine partnered with Texerity to publish FUEL Baseball in March, the same week the print edition shipped from the printer to more than 7,500  schools. There are several major developments that will result in all A.E. Engine publications being able to better serve both its advertisers and readers moving forward.

All FUEL Sports digital magazines will include the following new features:

1. Videos. FUEL Baseball includes more than 16 videos provided by FUEL advertisers.
2. Feature stories within the magazine can be shared via social media or emailed.
3. It is search-engine enabled, so all content will appear in search engine results.
4. The FUEL Sports app will be available on iPhone, iPad, Android and Kindle Fire.
5. Each digital edition can include expanded pages counts — allow for more editorial and advertising. For instance the digital edition of FUEL Baseball is 56 pages whereas the printed version was 44 pages.

FUEL Football Coaches Edition shipped in March to 8,000 high school football programs in 28 states. This year’s FUEL Football Coaches edition was 68 pages and included information relevant to high school football coaches. Rather than focus on strategy (Xs and Os), FUEL Football Coaches Edition focuses on the other aspects of a football program including: team building, marketing and sponsorship, handling defeat, health and safety. Experts from more than 30 fields were interviewed to provide football coaches with a very unique resource guide. More information can be found at www.fuelfootball.com/coach.

A.E. Engine kicked off the 2012 Friday Night Football campaign with a new publication: FNF North Carolina, which will preview every high school team in the state and also include feature stories and recruiting information. A web site was also launched: www.northcarolinafootballmag.com.  The magazine will be available for sale on newsstands, online and via school-direct distribution program tied to FNF’s Custom Cover Project.

Production plans for the 2012 FNF Campus Tour are underway. This year’s Tour will feature a new look, which will be incorporated on the 12 trailers that will travel the Southeast and Southwest this fall. The 2012 FNF Campus Tour will visit high schools in eight states, and will include an expanding program in Alabama and North Carolina.

A.E. Engine’s FNF brand launched state specific web sites in conjunction with the production of the 2012 publication series. Each site includes links buying information, links to our coach’s questionnaire, and latest news regarding this year’s magazine. In 2012, FNF magazines will be produced for the following states:

• Texas | www.texasfootballmag.com
• Florida | www.floridafootballmag.com
• Georgia | www.georgiafootballmag.com
• Alabama | www.alabamafootballmag.com
• North Carolina | www.northcarolinafootballmag.com

FNF magazines are 100 percent dedicated to high school football and each annual magazine features every high school football team from its respective state. The magazines, printed in all-color and in a large format (10″ x 12″) are available on newsstands, online at each state’s respective web site, also via the Custom Cover Project fundraising program.

To learn more about FNF, email us at fnf@ae-engine.com

The April editions of NASCAR Pole Position include the following races: Texas, Kansas, Richmond and Talladega. NASCAR Pole Position magazine is available in each race market roughly two week prior to that market’s respective race. A digital subscription to NASCAR Pole Position can be purchased on Zinio.com by clicking here. Learn more at www.freeracemag.com.

A digital subscription to NASCAR Pole Position is now available on Zinio.com. Click here to be directed to the NASCAR Pole Position Page on Zinio.com. A season-long subscription is only $7.99 and will be delivered to your desktop or tablet when available. The digital edition of NASCAR Pole Position magazine includes 32 pages of new content not available in the digital edition.

A.E. Engine and its Friday Night Football (FNF) brand announced the return of the Custom Cover Project for 2012. The Custom Cover Project is a unique fundraising program that helps high school football programs raise money, while earning aplace on the cover of a special edition of FNF magazine. More than 30 schools participated in the program in 2012, with those schools combining to earn more than $88,000 for their respective football programs. More information can be found at www.customcoverproject.com.

At retailers now is the March lineup of NASCAR Pole Position covers. The March editions feature the following drivers:  California/Kevin Harvick, Martinsville/Carl Edwards, Bristol/Kyle Busch and Las Vegas/Tony Stewart. More information regarding NASCAR Pole Position can be found at www.freeracemag.com.

American League MVP and Cy Young Award winner Justin Verlander of the Detroit Tigers graces the cover of the third edition of FUEL Baseball magazine. FUEL Baseball was distributed in February 2012 to more than 300,000 high school baseball players in more than 30 states. Additionally, the magazine was made available via special retail programs with The Sports Authority and Eastbay, which lead to an additional distribution of more than 130,000 magazines. The magazine is supported by a player’s contest at FUELBaseball.com. An enhanced digital magazine is currently in production and will be made available to baseball players at the end of March.