Events

We call our event activation plan “Getting it in the Hands of the Fans.” A.E. Engine events are executed to present and distribute our clients’ products to sports fans. Our multi-track NASCAR activation program has become an annual tradition while our high school campus events have touched more than 1.5 million football fans since its inception. A.E. Engine delivers a customized event activation experience that connects our clients with our audience – one set of hands at time.

Moonshine and Motorsports Trail and JD Motorsports partner to take on Charlotte Motor Speedway

Raleigh, N.C. - JD Motorsports and the North Carolina Department of Natural and Cultural Resources have teamed up to bring awareness to North Carolina’s Moonshine and Motorsports Trail. Moonshine and...

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Popular Motorsports Content Creators to Partner with Live Fast Motorsports at Darlington

  Mooresville, NC – Live Fast Motorsports announced today that The Daily Downforce and popular YouTube channel Out of the Groove will serve as the primary partners for B.J. McLeod...

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A.E. Engine Launches The Daily Downforce

    Last year, A.E. Engine and Out of the Groove began working on the next incarnation of the Weekly Viewer’s Guide. The end result of those talks was launched...

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Northern Tool + Equipment Turns to A.E. Engine to create a consumer contest

    Northern Tool + Equipment Klutch Helmet Design Sweepstakes Contest link: https://northerntoolandequipment.kickoffpages.com/ Legendary painter, Dave Perewitz, was commissioned to create three unique, custom-painted Klutch Welding Helmets for Northern Tool...

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Key Takeaways from Groovy Hollow 2

The Legend of Groovy Hollow is our annual Halloween-themed charity iRacing event. The event benefits Extra Life, a Children’s Miracle Network charity. This was Groovy Hollow’s second year in action,...

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Goodyear and ROXOR teamed up with NASCAR Pole Position and Eric Estepp’s Out of the Groove

Goodyear and ROXOR teamed up with NASCAR Pole Position and Eric Estepp’s Out of the Groove to put on a full-spectrum weekend of content marketing and activations at the Darlington...

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Bayley Currey’s No. 4 Prepared to Drop the Square Hammer with Grammy Award Winning Metal Band Ghost at Phoenix

JD Motorsports proudly announces their new partnership with Grammy Award winning metal band Ghost. The Loma Vista Recordings artists will be the primary sponsor for Bayley Currey’s No. 4 Ghost Chevrolet at...

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Reach & Engagement: The Metric Success of the Legend of Groovy Hollow

https://www.youtube.com/watch?v=nso7KuS94tc The Legend of Groovy Hollow was a Halloween-themed iRacing esports event created, concepted and executed by A.E. Engine and Out of the Groove to benefit Extra Life, a Children’s...

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A.E. Engine and Out of the Groove Team Up to Uncover the “Legend of Groovy Hollow”

A.E. Engine and Out of the Groove are proud to announce their partnership on the Legend of Groovy Hollow. Coming to Out of the Groove’s YouTube channel on October 27,...

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Jordan Anderson’s Race to Freedom II Truck: Best of Social Media

Jordan Anderson's Race to Freedom II Truck Created Tons of Engagement on Social Media!

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