A.E. Engine Driver Partnership Program

NASCAR Sponsorship, Marketing and Media

Connect your brand with a NASCAR driver and their loyal fans

A.E. Engine Driver Partnership Program

A.E. Engine’s motorsports division offers businesses and brands a direct connection to the NASCAR community.

Our driver partnership program links your brand to a NASCAR driver and then from there builds and executes a fully integrated pro sports event and media marketing program that distributes your message, engages the NASCAR community, amplifies it via social media — all with the sole focusing of driving your business forward.

The NASCAR Series We Currently Represent:

A.E. Engine Driver Partnership Program Camping World Truck Series
A.E. Engine Driver Partnership Program Xfinity Series

National Television Coverage:

A.E. Engine Driver Partnership Program NBC Sports
A.E. Engine Driver Partnership Program NBC SN
A.E. Engine Driver Partnership Program FS1
A.E. Engine Driver Partnership Program NASCAR on FOX
A.E. Engine Driver Partnership Program NASCAR SiriusXM Radio

What can a driver partnership program consist of?

  • Race sponsorship of a NASCAR driver and his car or truck 
  • Driver endorsements and ambassadorships
  • Social Media engagement
  • Hospitality (post-COVID execution) 
  • Content creation (both commercial and internal) 
  • Digital and traditional media 
  • Digital and traditional marketing
  • Image rights usage

Plus, our in-house marketing programming.

NASCAR Pole Position
NASCAR Pole Position Out of the Groove Podcast Network
NASCAR Pole Position Out of the Groove YouTube
NASCAR Pole Position Out of the Groove Weekly Viewer's Guide

MARKETING IMPACT BEYOND THE TRACK

NASCAR driver enhanced Social Media engagement and amplification

Integrated Advertising
and Content Creation

JAR-mk

VIP Race Seating and Hospitality (Post-COVID)

Customized Diecasts of your Car or Truck

Driver & Partner Promo Opportunities

Who is NASCAR?

A.E. Engine Driver Partnership Program Stats
A.E. Engine Driver Partnership Program Stats
A.E. Engine Driver Partnership Program Stats
A.E. Engine Driver Partnership Program Stats

NASCAR Fan Loyalty

NASCAR Fans Are More Likely to be Responsive and Support Team Sponsors

A.E. Engine Driver Partnership Program Stats
A.E. Engine Driver Partnership Program Stats
A.E. Engine Driver Partnership Program Stats
A.E. Engine Driver Partnership Program Stats

THE A.E. ENGINE DRIVER PARTNERSHIP PROGRAM LINEUP

Jordan Anderson

Media Kit: View Here

Series: Xfinity Series and Camping World Truck Series

Social Media: Twitter, Instagram, Facebook, YouTube

Website: jordanandersonracing.com

Video: A fan’s unboxing of Jordan Anderson diecast

Zane Smith

Media Kit: View Here

Series: Camping World Truck Series

Social Media: Twitter, Instagram

Websites: GMSracing.net; zanesmithracing.com

Sheldon Creed

Media Kit: View Here

Series: Camping World Truck Series

Social Media: Twitter, Instagram

Website: GMSracing.net

WHY PARTNER WITH A NASCAR TEAM?

John Bommarito, CEO of the Bommarito Automotive Group and a long time sponsor of Jordan Anderson Racing, breaks down the benefits his company receives in partnering with a NASCAR team.

In this YouTube interview with Out of the Groove, John touches upon the following:

• His overall strategy: “Give everyone the best opportunity to be successful.”

• How NASCAR is working with team owners

• Business-to-business access NASCAR provides

• Use your sponsorship to race on Saturday and sell on Monday

Vehicle Branding Opportunities

Xfinity Series

Camping World Truck Series

2021 Schedules

A. E. Engine DRIVER PARTNERSHIP Marketing Team

David Watson
Vice President, Sales
727.209.0789
[email protected]

Mark Morales
Director, Motorsports
727.500.1000
[email protected]

Chris Vita
Vice President, Motorsports
727.209.1751
[email protected]

Justin Hand
Director, Motorsports
727.209.1735
[email protected]

Craig Baroncelli
Publisher
727.209.1750
[email protected]

Dayne Maasdorp
Vice President, Executive Accounts
727.500.1154
[email protected]