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The premiere edition of FUEL Training, a custom publishing project produced exclusively for Reebok, was delivered to 200 Dick’s Sporting Goods stores as part of a special Reebok promotion in September.
The publication featured content from Reebok CrossFit athletes and Reebok’s line of CrossFit apparel appearing in Dick’s Sporting Goods stores this fall. The magazine was distributed at four separate locations in each Dick’s Sporting Goods stores and features CrossFit athlete Rich Froning on the cover.
A digital edition was also produced, and can be viewed here.